Disclaimer
Last updated: March 2026
Estimates, not promises
All outputs from NegotiRate — including rate ranges, benchmark comparisons, counter-offer scripts, and negotiation guidance — are estimates based on publicly available data and industry benchmarks.
We do not guarantee that any specific rate will be accepted by any brand, agency, or other party. Our results are guidance, not promises.
Creator rates depend on many factors
What a brand is willing to pay depends on variables that go well beyond follower count and engagement rate. These include (but are not limited to):
- The brand's budget and campaign goals
- Content exclusivity and usage rights
- Audience demographics and geography
- Creator niche and category demand
- Deliverable complexity and turnaround time
- Existing relationships and negotiation dynamics
- Market conditions and seasonal demand
Many of these factors are impossible for us to measure. Our benchmarks provide a useful starting point, but they cannot capture the full picture of any individual negotiation.
Not financial or legal advice
NegotiRate is a tool, not a professional adviser. Our outputs should not be treated as financial advice, legal advice, or a substitute for professional counsel. If you need advice on contracts, tax, or legal matters related to brand deals, consult a qualified professional.
No liability for outcomes
You use NegotiRate's outputs at your own discretion and risk. We are not liable for any negotiation outcomes, lost deals, or financial decisions made based on our guidance. You are solely responsible for your own negotiations and the rates you agree to.
Data accuracy
We work hard to keep our benchmark data current and accurate, but we cannot guarantee that it is complete, error-free, or up to date at all times. The creator economy moves quickly, and rates can shift faster than any dataset can capture.
How our engine works
If you're curious about the methodology behind our rate calculations, we've written it up in detail.
Read our methodology →Changes to this disclaimer
We may update this disclaimer from time to time. The “last updated” date at the top of this page will always reflect the most recent revision.
Questions?
If you have questions about this disclaimer, email us at hello@negotirate.app.